The 23rd edition of IIFA Weekend and Awards is back by popular demand at Yas Island, Abu Dhabi
The International Indian Film Academy (IIFA) Weekend & Awards, which brings together the very best of the Indian filmindustry, is back by popular demandinYas Island, Abu Dhabi, in February 2023 to win our hearts all over again!IIFA 2023 will be heldin collaboration with the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) and Miral, Abu Dhabi’s leading creator of immersive destinations and experiences.
The comeback of the 22nd edition of IIFA this year at Yas Island, Abu Dhabi, hosted by superstar Salman Khan, Riteish Deshmukh, and Maniesh Paul,featured electrifying performances by the finest talent from theI ndian film fraternity, leaving us in awe with three memorable,star-studded days with packed venues filled by fans from all around the globe. The three-day awards weekend was attended by more than 350 media from 17 countries across the globe and more than 20,000 people thronged the arena.
Back by popular demand from stake holders, fans, and media from around the globe, the 23rd edition of IIFA will again be hosted at the world-class Etihad Arena, Yas Island, Abu Dhabi – the Middle East’s largest state-of-the-art indoor entertainment venue in February 2023. The upcoming edition will be filled with even more magic and entertainment as we are set to witness Salman Khan,Varun Dhawan, Karan Johar, Kriti Sanon, and many more in attendance.
India and Abu Dhabi have had strong cultural and commercial ties for many decades. IIFA Weekend & Awards will be a celebration of togetherness and positivity, returning to Yas Island in Abu Dhabi and enhancing, strengthening, and building even stronger bonds. IIFA 2023 will be a grand celebration of the best talent in Indian cinema, bringing together global dignitaries, international media, fans, and film enthusiasts worldwide. To present a greater opportunity for long-term impact intourism, business & trade, and the film production business for the destination.
Noreen Khan, Vice President of IIFA said, “IIFA this year was an amazing experience thanks to the wonderful partners Miral & DCT. Coming back after two years we really worked hard to deliver the very best of live entertainment again. The best part was the entire weekend delivered a positive experience to everyone who witnessed or experienced the event in any way. We have been inundated with unprecedented appreciation and comments of everyone truly have had a wonderful time this year in Abu Dhabi and so we are pleased and excited to bring it all back again but with much more magic to come next year”.
HE Saleh Mohamed Al-Geziry, Director General for Tourism at DCT Abu Dhabi, said: “We are honoredto once more welcome theIIFA Weekend & Awards to Etihad Arena. With the eyes of the world’s film industry upon us, we havean amazing opportunity to share with the world Abu Dhabi’s exciting nightlife, inspiring cultural experiences, and restorative escapes. The Awards in February can onlyenhance our reputation as a global centrefor top-tier leisure, entertainment,and business events.”
Taghrid Al Saeed, Executive Director of Group Communications and Destination Marketing of Miral said,“Wewere thrilled to see the immediateimpact that IIFA presented to Yas Island, Abu Dhabi when we hosted the event last June, which createdgreat engagement around the world. Weare excitedto be back hosting again this year and to be the first destination to consecutively hold the IIFA Weekend and Awards.We are proud of this partnership, which is already delivering valuable business and tourism opportunities from India to the island. The return of this great event is another testament toYas Island’s position as a global entertainment and leisure destination as well as aninternational events hub.”
With excitement increasing all over the world, people can now buy tickets to the biggest awards ceremony spanning over three days at https://www.etihadarena.ae/en/ from the 30thof September 2022. The price range begins from 100 AED going up to 1500 AED. People can now get an opportunity to buy tickets to the biggest celebration of Indian Cinema at https://www.etihadarena.ae/en/box-office or you can head to www.yasisland.ae where fans can add all that they need for their visit to Yas Island as a travel package.
Home to magical adventures, awe-inspiring entertainment, three globally renowned theme parks, outstanding motorsports, an award-winning golf venue, and world-class hospitality services, Abu Dhabi’s Yas Island is a destination like nowhere else.
Fans and media are welcome to keep abreast of the latest news and details on IIFA and Hindi cinema by logging on to www.iifa.com or checking out the social media handles:
FOR FURTHER DETAILS VISIT
● IIFA Website www.iifa.com
● IIFA social media handles:
Instagram – https://www.instagram.com/iifa
Twitter – https://twitter.com/iifa
Facebook – https://www.facebook.com/IIFA/
● For further queries, please contact: Wizspk Communications |PR iifa@wizspk.com
About IIFA (International Indian Film Academy)
IIFA is dedicated to building bridges across cinemas, businesses, communities and nations, creating everyone’s dream: “One People. One World”. IIFA is the most appreciated South Asian film academy and a global platform that gives the Indian film fraternity an opportunity to reach audiences in international territories. The alliances made via the platform of IIFA provide huge benefits and gain to India and an equally important objective is to create similar benefits in the host country. The aim is to establish a system of mutual benefit to both India as well as the host destinations by boosting tourism, economic development, trade, culture, cross-border investments and film co-productions. The IIFA Weekend & Awards each year and travels to new, exciting and beautiful destinations, taking the film fraternity to unite and celebrate the best of Indian film and culture, thereby taking Indian Cinema and India to a wider audience. www.iifa.com
About Miral
Miral is Abu Dhabi’s creator of destinations, uniting people and places through unique, immersive and exciting experiences. Responsible for the development and management of Yas Island, Miral’s assets encompass entertainment, hospitality, leisure, sport, dining and retail destinations. Today, Yas Island is home to Ferrari World Abu Dhabi, Yas Waterworld Abu Dhabi, Warner Bros. World Abu Dhabi, CLYMB™ Abu Dhabi, Yas Links Golf Course, Yas Mall, Yas Marina Circuit, Yas Marina and eight hotels, including Hilton Abu Dhabi Yas Island located on Yas Bay, the soon to be Abu Dhabi’s premier waterfront destination. For more information, visit http://www.miral.ae
About the Department of Culture and Tourism – Abu Dhabi
The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) drives the sustainable growth of Abu Dhabi’s culture and tourism sectors and its creative industries, fuelling economic progress and helping to achieve Abu Dhabi’s wider global ambitions. By working in partnership with the organisations that define the DCT Abu Dhabi’s position as a leading international destination, DCT Abu Dhabi strives to unite the ecosystem around a shared vision of the DCT Abu Dhabi’s potential, coordinate effort and investment, deliver innovative solutions, and use the best tools, policies and systems to support the culture, tourism and creative industries. DCT Abu Dhabi’s vision is defined by the emirate’s people, heritage and landscape. We work to enhance Abu Dhabi’s status as a place of authenticity, innovation, and unparalleled experiences, represented by its living traditions of hospitality, pioneering initiatives and creative thought.
For more information about DCT Abu Dhabi and the destination, please visit tcaabudhabi.ae and visitabudhabi.ae.
About Yas Island
Yas Island is one of the world’s fastest growing leisure and entertainment destinations, located on the golden shores of Abu Dhabi – just 20 minutes from downtown Abu Dhabi and 50 minutes from Dubai. Yas Island offers holiday makers a diverse mix of award-winning leisure and entertainment experiences, from one-of-a-kind theme parks, world-class shopping and superb dining, to a links golf course, exciting water and motor sports, and spectacular musical, entertainment and family events all within the 25 sq km Island. Today, Yas Island is home to the award-winning theme parks Ferrari World Abu Dhabi, Yas Waterworld, Warner Bros. World Abu Dhabi, the record-breaking CLYMB™ Abu Dhabi, Yas Marina Circuit (home to the FORMULA 1 ETIHAD AIRWAYS ABU DHABI GRAND PRIX™), Yas Marina, the award-winning Yas Links golf course, as well as Abu Dhabi’s largest mall, Yas Mall. With hotels, including W Abu Dhabi – Yas Island, Hilton Abu Dhabi Yas Island, Crowne Plaza Yas Island Abu Dhabi, Yas Island Rotana, Centro Yas Island by Rotana, Radisson Blu Hotel Abu Dhabi Yas Island, Park Inn by Radisson Hotel Abu Dhabi Yas Island and Staybridge Suites Abu Dhabi Yas Island, plus more than 165 dining experiences, the destination also features indoor and outdoor concert venues including WHITE and Etihad Arena – all of which are complemented by a range of visitor services that connect all attractions to one another.