Indian Makeup Trends 2024: A Fusion of Tradition and Modern Glamour

As we step into 2024, Indian makeup trends are taking an exciting turn, blending age-old charm with modern sophistication. Beauty enthusiasts are now embracing both minimalism and bold statements in their makeup routines, making room for glowing skin, vibrant eyes, and soft, matte lips. Let’s dive into the latest trends.

Barely There Base: Minimalism with a Glow

According to Avni Sricharan, Co-founder, Defi Beauty the minimalist approach is making waves this year, with the “Barely There Base Look” taking the spotlight. Women are opting for lightweight, breathable foundations that offer a natural, understated glow. This trend is all about embracing your skin’s natural texture while enhancing it with subtle, seamless blending techniques. It’s perfect for those who prefer a soft, effortless finish that feels as good as it looks.

Blush-Centric Looks: Rosy and Radiant

Blush is no longer an afterthought but a focal point in makeup looks. Soft, rosy blushes have become a go-to for many, providing a healthy, radiant complexion. Sricharan emphasizes that the key to mastering this trend lies in blending techniques, ensuring a flawless transition that accentuates your cheekbones.

The Glow Game: Highlighters for a Luminous Finish

Highlighters continue to dominate the beauty scene, and Avni confirms their ongoing popularity. Whether it’s the cheekbones or the nose bridge, a luminous glow adds a radiant finish to any look. The emphasis is on strategic placement that enhances your features while keeping the glow natural and radiant.

Bold Eyes, Subtle Lips: A Striking Contrast

For those who like to experiment with vibrant colors, Avni Sricharan suggests focusing on bold eyes paired with subtle lips. Vibrant eyeshadows and eyeliners create a striking contrast when paired with understated lip shades, balancing the boldness of the eyes with the softness of the lips.

Soft Matte Lips: Velvety Elegance

While glossy lips are having their moment, Avni notes that soft matte lips are still in demand for their velvety, sophisticated finish. Matte lips add an element of elegance and can be paired with a variety of makeup looks, making them a versatile choice.